Steve Rothenstein

Senior Director of Franchising

Steve Rothenstein is the Senior Director of Franchising for Dippin’ Dots and Doc Popcorn. During his 5-year tenure at Dippin’ Dots, Steve has facilitated the addition of 68 new franchise agreements and thousands of new points of presence around the United States.  He has helped lead the expansion of the franchise to serve more than 2,000 schools participating in the YoDots®, Smart Snack Approved School program.  In addition, Steve has spearheaded the development of the Dippin’ Dots-Doc Popcorn Co-Brand concept, which currently has 25 locations with 30 more to follow in 2018.

A 25-year veteran of the franchising industry, Steve has held leadership positions with several franchise brands, including Yum Brands, Cold Stone Creamery, Tasti D-Lite, and Planet Smoothie.  He has a proven track record in franchise operations, sales, and development.  A franchisee in his own right, Steve has a unique insight into the relationship between franchisor and franchisee and is known for his ability to create trust and transparency between the franchisor and its franchise system.  

Meet Steve at IFA February 10-12, 2018.

See Steve at the Restaurant Franchising & Innovation Summit April 9, 2018.

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